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In zes stappen naar een online community voor jouw vereniging

Je hebt besloten een online community te starten voor je achterban. Waar begin je, hoe zorg je voor overzicht en hoe borg je draagvlak? In dit stappenplan krijg je antwoord op deze en andere vragen.

Aan de slag

In dit stappenplan leggen we je uit hoe je een online community opzet en wat daar bij komt kijken.

Lees ook onze gids: Hoe je een online community levendig houdt

Houd je doel goed voor ogen

Houd je doel goed voor ogen, zowel bij het opzetten, uitrollen als onderhouden van je online community.

Bepaal je doelgroep

Een essentieel onderdeel van je strategie is om de doelgroepen van je community zo goed mogelijk in kaart te brengen.

Stel een klankbordgroep samen

De klankbordgroep bestaat idealiter uit alle lagen van de vereniging: van bestuurslid tot bureaumedewerker, van databasebeheerder tot vrijwilliger.

Kies je platform

Kies je voor een gratis platform, of houd je je community liever in eigen hand? Beide hebben voor- en nadelen.

Een kerngroep van gebruikers

De kerngroep bestaat uit de eerste gebruikers van je community. Zij bepalen mede de koers en het succes van de online community en kunnen ware ambassadeurs worden van je vereniging!

Laat weten dat je er bent

Vertel over je community. Schrijf er blogs over op de website van je vereniging, breng het steeds onder de aandacht in je nieuwsbrief en mailings en maak volop gebruik van sociale media.

Download het stappenplan

Klaar om een online community te starten? Wij helpen je op weg met dit stappenplan.

Download het gratis stappenplan 🕺

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