How MissieNederland was able to switch gears rapidly during the corona crisis
How do you ensure continued mission work during a lockdown? MissieNederland suddenly had to find an answer to this question when the COVID-19 outbreak in 2020 made physical meetings impossible. Fortunately, its digital foundation was in order, which allowed the organization to switch rapidly.
MissieNederland is a platform that gives Christian evangelical organizations the opportunity to connect with each other, to share in the mission of Jesus. These groups can be individual churches, but also member organizations such as Christian political parties or broadcasting associations. What matters is the connection: living out the mission together as fellow believers. The focus is on three things: cooperation in the fields of church and society (1), global missions (2) and future generations (3). MissieNederland has eight denominations, 111 organizations, 228 congregations and 376 affiliated individuals as participants.
Jan Willem Janse, Church & Media Relations Manager at MissieNederland, explains the impact the pandemic had and has on the organization, and tells us how smart IT solutions help to put the mission into practice after all.
A solid digital foundation
Like other Dutch Christian charities, the corona crisis overwhelmed MissieNederland and its members. “Fortunately, we had the digital tools ready to quickly launch new initiatives,” Janse says. “We have now been using the Procurios platform for over 10 years. With this online platform – for which you basically only need a computer, a browser and a subscription – we manage our relationships (CRM), we handle donations and we take care of much of our digital promotion and communication. From one place, we can do a lot of our daily work. Without having to constantly switch between programs. As a result, we don’t have to keep track of relationship data in different places either: it’s all done on this one platform.”
In November 2019, MissionNetherlands switched to a new product solution from Procurios: /Fundraising. This package offers everything a fundraising organization needs, from donor management to administrative handling of invoices – and a wide range of tools to deepen the relationship with contacts. For MissieNederland, the transition was accompanied by a redesign of the CRM and the introduction of a new website. “We decided to tackle everything thoroughly and to give the website a substantial update. Procurios supported us here too. I’m very proud of the result, which, without knowing it at the time, would play an important role during the pandemic. Even before the crisis, the new website showed its value: we received many more donations through the website than before, partially because the donation process was better organized.”